The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.52

4.5 Rating 2,000 Reviews

87 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,000 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	99%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.4 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 25th June 2025

Heather P

557

Anonymous

Anonymous // 01/01/2019

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“I have been using The Shade now for 3 colouring treatments, and I am in love! It's easy, convenient, and saves me so much money and time! I can't stop telling everyone how much I love it.”

The Shade 5 star review on 2nd October 2020

Helpful Report

“Honestly loved using this product. The instructions were easy to follow and the result was better than I had expected. Also loved that my hair felt lovely after colouring.”

Helpful Report

“I am not completely satisfied. It did not cover the gray, and the root remained darker even though I used the pre-paint as you advised me. Maybe I’m doing something wrong...Can you advice me,please”

Helpful Report

Hi Eleonora, I'm sorry you didn't get the grey coverage you were looking for. Please contact one of our colourists here who would be happy to assist: https://theshade.com.au/colourist/ I hope this helps! The Shade team

“The ease of the application, due to the thorough steps provided was fantastic. So refreshing knowing I wasn't damaging my hair, yet covering my silvers with a natural alternative to chemicals. Thank you.”

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“I love the colour. Stays fresh for a long time. Makes my hair very soft. 5 stars”

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“Really like the concept and lack of nasties in this product. Unfortunately, on trying some of the colours in the 8 and 9's range, my hair takes on an orange colour. Have tried a variety of purple shampoos with no success of removing the brassiness.”

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“Im not really impressed with this product. Received the developer and there was no instructions guide or anything with the product. Still sitting in the vanity draw.”

Helpful Report

Hi Komal, Your order was one sachet of developer. You didn't order any colour. Did you mean to order one of our hair colours as well? Please contact us at support@theshade.com.au where we can help you out. I hope this helps! The Shade team

“Hi Team, have not received the product? Cannot review. I have to give one star.”

Helpful Report

Hi Wendy, Sorry that your parcel has been delayed. We despatched your order within 24 hours of receipt. There has been delays recently with Australia Post due to the COVID-19 lockdown in Melbourne, but your parcel is on the way, and I suspect you'll receive it shortly. I have sent an enquiry to Australia Post so that they can investigate, and we'll be in touch with you when we hear back from them. I really apologise for your inconvenience. The Shade team

“Unfortunately in my case because my roots are grey & very different colour to the rest of my hair the discrepancy in colour is very obvious with the roots lighter & brighter & the rest dark”

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“I was very happy with my Shade hair colour which you recommended. The kit you sent was great. I will be more confident doing it myself next time. Your products are excellent. Thank you. Helen”

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“Hi the product was great and everything that came with it, the cape, bowl, brush etc. The online video of how to use product was very helpful. I did have a question the next day, but there was no phone number to call and I put "other" in the FAQ and my question didn't go through for whatever reason. So it is very difficult to contact you easily. I didn't really want to sign up to a subscription, but had no choice, but I guess I can easily cancel it. That wasn't my question by the way.”

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“Wonderful colour (especially when I use the right amount, lol) and love that it automatically sends it to me so I don't have to worry about getting more when I need to cover my regrowth!”

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“Hi, Very easy to use and great result”

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“Loved the process. So simple and the colour is amazing.”

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“Never received my order! Highly disappointed!!! I want my money back!!!”

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Hi Anushka, Really sorry for the delay. We have received notification that your order was delivered yesterday (28/9). We despatched your order with 24 hours of receipt, but unfortunately there have been delays recently with Australia Post due to the COVID-19 lockdown in Melbourne. Apologies for the inconvenience. The Shade team

“Very pleased with the results, particularly the greys and regrowth.”

The Shade 5 star review on 25th September 2020

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“Love the vibrant colour and no harmful chemicals is great No irritation when I used the dye Very pleased as well as economical”

The Shade 5 star review on 23rd September 2020

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“Love the colour, easy to apply and enjoyed the bonding experience with my daughter. Customer service excellent”

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“I’ve been box dying my hair for years and my sister in-law recommended trying the shade and I haven’t looked back. I love that it gets delivered to my door step and the product doesn’t smell toxic or leave my hair feeling dry and damaged.”

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“Great colours, my hair feels lovely, it's not dry, and although I chose a slightly darker colour, they are so convenient and easy to apply”

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The Shade is rated 4.5 based on 2,000 reviews