The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,179 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,179 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	98%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 13th January 2026

Karen S

Terri-Anne H

The Shade 5 star review on 21st December 2025

Deon D

581

Anonymous

Anonymous // 01/01/2019

Filter: Rated 4 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“The packages are gorgeous. The only thing that I felt could be better with the packaging was the horrible gloves included. I think black gloves latex or recycled plastic would be so much better. The product was beautiful to use, I ordered a dark ash brown which it suggested would balance the red tones in my hair. It didn’t reduce the red tones however it is still a lovely deep colour. I was very pleasantly surprised by the transaction, but do not colour my hair regularly enough to continue with the established membership periods. It would be excellent if we could set our own distribution times, I would then be happy to continue a membership. Beautiful product, highly recommended.”

The Shade 4 star review on 12th December 2018

Helpful Report

“The colour was great, loved it. But the dye itself leaves colouration on any top you wear for at least 2-3 washes. Don't wear anything white.”

Helpful Report

“I loved the packaging - it had everything I needed like hair clips, a cover for my shoulders, oil for my hair line - a complete salon experience at home. The product itself didnt have too strong of a smell but it definitely was not enough for anyone with hair longer than shoulder length or with thick hair. It didnt make a huge difference to my hair colour but my hair does have lighter tones to it now.”

The Shade 4 star review on 21st November 2018

Helpful Report

“A luxe hair colouring kit This is a great little hair colouring kit, definitely a cut above the standard supermarket offerings. I was selected as part of the trial team, and chose the second darkest shade, Natural black brown. When the kit arrived, I was impressed with the accessories that were sent along with the colouring kit – A bowl and application brush, hair sectioning clips, front fastening shoulder cape and plastic mat to catch spills were included, all packaged in a nifty little drawstring bag. The kit itself arrived in a neat black cardboard box, which has quite a luxury look to it. The product itself was very simple to use, your standard ‘mix developer and colourant together and apply’ scenario. I experienced no irritation from this colourant and the colour itself is beautiful, a true neutral black/brown, without a hint of orange/red undertone to it. I’ve marked it down by one star from a perfect review for two reasons – I struggled to do my entire head of hair with one kit (I do however, have long hair) and it has taken a couple of washes for the excess dye to be completely gone, without runoff. Otherwise, an excellent product! Any Tips?: If you have long hair, you’re probably going to want two kits 🙂 Ideal For…: People who love getting their colour on, but like to do it themselves!”

Helpful Report

“This was a great product.. no nasty smell and very easy to use with all the equipment i needed.! I felt confident i was not killing my hair like other dyes!”

Helpful Report

The Shade is rated 4.5 based on 2,179 reviews