The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.52

4.5 Rating 2,000 Reviews

87 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,000 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	99%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.4 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 25th June 2025

Heather P

557

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“great product, complex ordering system that resulted in paying for receiving the same product twice”

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“The quality of colour and products included in my subscription are excellent. It saves me time and money being able to do this at home and I've been happy with the colour results every time.”

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“Haven't used yet been in hospital thanku”

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“The product is amazing.. I find it is very easy to use and gives perfect colour.”

The Shade 5 star review on 25th March 2021

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“I picked the wrong colour. My scalp did sting when putting the product on. I scalp is now itchy .”

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“Have been using this for a period of 12 months. Unfortunately not for me. It has dried my hair right out and my hair is extremely brittle full of split ends. My hair was is excellent condition before this.”

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“I have tried various products but I am truly impressed with The Shade! The fact that it is Cruelty Free, Vegan, Reasonably priced, of Excellent Quality and easy to use definitely helps me give my stamp of approval - what else can one ask for? :) I use the PAOLA - Dark Chestnut Blonde and absolutely love the violet undertones!”

The Shade 5 star review on 22nd March 2021

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“Very easy to use & lovely colours. Great product, def recommend”

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“Absolutely fantastic, I am so happy with the results”

The Shade 5 star review on 21st March 2021

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“I am extremely happy with my hair colour . People stop me in the street to comment on my hair all the time. My hair looks healthy and shiny”

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“Unfortunately I suffered an allergic reaction to the skin test despite it being ppd free. The service and delivery was great though.”

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“Very quick delivery and product as promised”

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“I have not used it as I was sent the wrong colour.”

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“I just love the Shade products. I use the shampoo, conditioner and hair colour. My hair is in such good condition now after spending many years using off the shelf products. Thank you”

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“I have issues with my immune system and have suffered from allergies for 12 years...tried ‘natural’ hair dyes, but always had severe reaction. To my delight and surprise, I have no problems using this product! And the colour is natural and beautiful. Using the extra developer, covers my few greys fully. Easy to use, pleasant smell PPD and cruelty free....so dangerous chemical fee and no animals suffering. I will be sticking with The Shade and only wish I have found It years ago.”

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“Love it! Beautiful color that lasts for weeks.”

The Shade 5 star review on 10th March 2021

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“I have been using The Shade for couple of years now! As I was a hairdresser in my younger life I used many different brands of hair colour however, this is the best, most gentle product I have ever used and I am complemented on my colour and shine constantly! Would never change as to go grey is not on my agenda!”

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“The shade covered my hair fantastically!! I have very thick longish hair and am extremely happy with the result. Better than a Salon!!!”

The Shade 5 star review on 4th March 2021

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“I usually colour my hair at home so I know what is required. I loved using this product especially using the little set that came with it. It was very easy to use and the best part was that it felt so natural compared to other products - no strong smells! My hair felt great afterwards too. At first I thought it came out darker than normal but I waited a couple of weeks and it's back to what I am after. Will definitely be using it again :)”

The Shade 5 star review on 1st March 2021

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“I purchased the shade Torino Golden Blond 8.3. Found the application quite easy though a bit more required to my usual shop bought product but this probably reflects the quality of this product. The colour went on easily and I loved that there was no ammonia smell. After washing and drying my hair, I was happy with the colour although it seemed to have a slight red tinge to it. This may be because it was covering over a previous colour so will see how it goes next time. I also am curious to see how well the colour lasts or if it fades like shop bought brands. My hair was beautifully soft and shiny after washing and overall I’m happy with this product. Would rather wait and see how well this product last over time before writing a review but so far am very happy.”

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The Shade is rated 4.5 based on 2,000 reviews