The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,423 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,423 reviews

Shipping & Delivery
Delivery Methods	Postal Service, Courier
Average Delivery Time	Within 5 Days
On-time Delivery	98%
Accurate And Undamaged Orders	100%
Customer Service
Communication Channels	Email, Live Chat
Queries Resolved In	6 - 12 Hours

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 13th October 2026

583

Anonymous

Anonymous // 01/01/2019

Filter: Rated 5 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I loved the richness of the colour.”

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“Am very pleased with great result of Torino Golden Blonde, as I had a dark blonde/auburn colour. Wanted a sunnier shade for our coming warmer weather. The colourist helped me with best way to use this lighter shade - It's fabulous. Also a much gentler dye than the supermarket one I used to use. Thank you Shade.”

The Shade 5 star review on 9th October 2021

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“Great colour and exceptional coverage”

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“Colour doesn’t come off . Wait to see how long it lasts . Good number 4.”

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“I don't usually colour my own hair but, when lockdown forces your hand, I wouldn't use any other product than The Shade. Everything about it leads to a positive experience. From the easy to use website, excellent customer service, flexibility in delivery schedules that never ties you down and, most importantly, to the amazing product. The website assists tremendously to colour choice and you have the option to chat with a colour consultant if you wish. The product application instructions are well explained. There are no nasty chemical smells that you get with other brands and there are small sachets of a product that helps prevent any colour remaining on your skin. The shampoo and conditioner are fabulous and I have purchased full sized bottles of each of these to use regularly.”

The Shade 5 star review on 3rd October 2021

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“Great colour! Easy to use kit! Will definitely be back to re-order when colouring my hair again.”

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“Having never done my hair at home before and having read such good things about The Shade, I decided to take the plunge. Honestly, it has been the best thing I have done for my hair! Not only can I do it at home and save hours in the salon, the price is incredible! Great value, great product & easy to do. Brilliant customer service too! I spoke to one of the hair stylist first to ensure I got the right colour, her advice was perfect! The colour was awesome and exactly what I wanted. Love The Shade and have already recommended to several of my friends. Thank you!”

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“My grey regrowing desperately required attention and the colour I purchased from The Shade did the job. The colour is nourishing, covered my grey and everything I needed was packaged thoughtfully. Excellent product and no hesitation in purchasing again.”

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“The consultant matched my colour exactly through selfies! I have recommended to my friends.”

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Thanks for much! ❤

“The whole experience was great. As a first time buyer, they provided me with everything I needed . It was so professional and I was extremely impressed with the amount of thought put into the whole package, not to mention the colour itself was a perfect match for my hair and hasn’t faded.”

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Thanks so much Manal, so happy you had a great experience! ❤

“Excellent service and a first class product! I had everything I needed to colour my greying hair simply and effectively. The colour (Dark Blonde) was glorious, shiny and multi-dimensional! A wonderful lock-down life saver!”

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Thanks so much for the wonderful review, thrilled you like The Shade!

“I dyed my hair two weeks ago now but I was ready to write a review before I had even put the stuff on my hair to be fair. It’s beautifully package, everything in the first package is amazing value for money & smells amazing. After 2 weeks the colour has stuck (even hairdresser colours seem to fade off my hair after 2 weeks) & I love how the colour has settled in. I definitely think I’ll be subscribed for a while to come!”

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Thrilled you like The Shade Kirstie, and thank you for the wonderful review!

“Love The Shade and my colour.! The team were incredible in helping to find the right colour and I love how it covers my greys well. I have now applied it twice. The first time was daunting and I missed a few spots but the second time was easier. I will only get better each time. Can’t recommend The Shade enough. Don’t wait to try them for yourself!”

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Thanks so much Anna! xx

“Wow I’m really happy with how my hair looks and it feels amazing! Great colour!”

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“Great quality and so easy to use!”

The Shade 5 star review on 13th September 2021

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“Good quality product which is easy to apply. Colour was more reddish than the photos but overall very happy customer 😊 will definitely keep using your product. Love the conditioner and it smells so nice, wished the shampoo had a similar smell.”

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“I could not hope for a better outcome could; I was worried about the colour being in a block but it worked beautifully with highlights throughout. It is liberating to have the option of hair colour at home and especially convenient during lockdown.”

The Shade 5 star review on 12th September 2021

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“I have been using the shade for more than a year now. I am very pleased with my colouring.It blends in with my natural hair colour and covers 100% of my grey hair.The colour lasts for more than five weeks.I stopped making appointments with my hairdresser since the shade came along.”

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“A must for anyone who colors their hair,the shade leaves you with soft ever so shiny hair it never drips making application easy to apply, i love it.”

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“I've been coloring my own hair at home for some time although I have never been completely happy with the colour choice available. Now that I have discovered The Shade and their wonderful colour range I am super happy with my results.”

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The Shade is rated 4.5 based on 2,423 reviews