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Sports Direct Reviews

3.7 Rating 746,512 Reviews
100 %
of reviewers recommend Sports Direct
3.7
Based on 746,512 reviews
Shipping & Delivery
Delivery Methods
Courier
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 70%
Accurate And Undamaged Orders
Greater than 89%
Customer Service
Communication Channels
Email, Telephone, Live Chat
Queries Resolved In
Under An Hour
Customer Service
3.6 out of 5
Returns & Refunds
Refunds Process
Difficult
Returns Process
Could Be Better
Read Sports Direct Reviews

About Sports Direct:

16-18 Ludgate Hill
EC4M 7DR
London

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Sports Direct 1 star review on 17th April 2026
Evelyn Moore
Sports Direct 5 star review on 25th January 2026
Ralph Cooper Wall
Sports Direct 1 star review on 6th December 2025
Kendrick
Sports Direct 1 star review on 4th December 2025
Favour
Sports Direct 5 star review on 2nd December 2025
Eddie Curry
Sports Direct 5 star review on 16th November 2025
Enzo Fernandes
Sports Direct 5 star review on 21st September 2025
Fisher
558
Anonymous
Anonymous  // 01/01/2019
Sport Direct is excellent
Helpful Report
Posted 5 years ago
Terrible. Half my order arrived in an unsealed box (not taped up!), and the other half just didn't arrive at all! Contacting customer services is a nightmare. I just ended up with bot responses until I found the Sports Direct Facebook page and contacted them via Messenger. Unprofessional to say the least. I have to accept that my order was lost a week ago and I've got to contact my credit card company to pursue a refund. Disgusting service.
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Posted 5 years ago
Good service and excellent customer 👍 and good quality
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Posted 5 years ago
Was very quick delivery and pleased with my order will be ordering again
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Posted 5 years ago
Prompt, efficient and decent price for excellent product. Very pleased.
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Posted 5 years ago
Thanks alot
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Posted 5 years ago
Could not fulfill the majority of my order as even though available to select on the site got a message was out of stock after submitting order. This happened with two order, 2nd time what was left was not value add with the same applied shipping costs. Requested to cancel as should be allowed but they refused even though the order was not processed for another 4 days (still one item not processed). Will not use them again.
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Posted 5 years ago
Still waiting for delivery of my item - more a problem with Hermes than Sports Direct. They have had my parcel for a week and still no sign of a delivery date. Parcel arrived intact and complete. Good quality weight set.
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Posted 5 years ago
Speedy delivery, ordered several times in past few months. Had no real issues and will continue to shop with them.
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Posted 5 years ago
Not a fan really
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Posted 5 years ago
After ordering trainers in my preferred size I was sent an email which notified a completely different size. I emailed your customer services within minutes of receiving the email and was automatically told that nothing can be done. Rather than have the order cancelled before dispatched I had to wait until delivery - decline the delivery and then again email multiple times before having a resolution. Automated responses are awful in this situation and having to repeat my issue was frustrating. The advisor Asma was the only one to read back the email the email thread and took ownership of the situation which was the only saving grace. From someone who has worked in the customer service journey I would highly recommend looking at a new structure that would help your customers and also realistically save the company money.
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Posted 5 years ago
Getting the item delivered is just great...but what a pain it is when having to send it back again. As for the shoe size - Sports Direct size 10.5 is closer to a 9 than it is anything else - cannot get my foot in the shoe; never mind see how it feels. All in all, not brilliant!
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Posted 5 years ago
Excellent service. Quick and easy to use website
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Posted 5 years ago
I ordered some trainers which arrived really quickly with Hermes. They were a little too big but I was easily able to exchange them (although It wasn’t free postage) and the new pair arrived equally efficiently. A very good service but when so many other companies are providing free returns/exchanges I was a little surprised that a company as large and successful as Sports Direct aren’t able to offer this too.
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Posted 5 years ago
It would’ve been nice if the items came packaged. I ordered a purse and there was no packaging at all just a plastic bag.
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Posted 5 years ago
Excellent service and products. Will shop with them again
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Posted 5 years ago
Very poor service from Sports Direct. A pair of trousers from a wet suit set that I ordered never arrived. I have contacted Sports Direct about the issue (sent back all required photos of packaging etc.) and was told to wait 14 working days and nothing has arrived- nor have I received any follow up communication from Sports Direct. I am extremely disappointed and dissatisfied with the service. I have paid for the goods and I would like to the receive the entire product that I paid for.
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Posted 5 years ago
Excellent company.Kept informed at all stages of purchase and delivery.Goods as described and good quality, with good fit.Will definitely use Sports Direct again.
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Posted 5 years ago
Por favor resolvam o problema os tenis vieram trocados.
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Posted 5 years ago
ordered rucksack was able to collect from a local shop at my convenience did not have to stay in for Hermes to deliver much eqsier than going into store
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Posted 5 years ago
Sports Direct is rated 3.7 based on 746,512 reviews