The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,165 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,165 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	98%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 22nd December 2025

578

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I've used all manner of hair dye. This is ok. Hair not super shiny or super moisturised, but survived colour process. Colour still on brassy side despite picking ashy tone.”

Helpful Report

Hi Penelope, Thanks for your feedback. Our colourists would love to help you out. They can be contacted at colourist@theshade.com.au I hope this helps! The Shade team

“I was happy with product, but disappointed that I was offered the bowl and vape brush as a gift And did not receive it, should not offer a free product”

Helpful Report

Hi Julie, Thrilled you like The Shade! As you previously received a free salon set, you were not entitled to another free set. We offered you another set for half price when you recently purchased, but you declined. If we can help you in the future, please don't hesitate to contact us. The Shade team

“Fantastic product, I’ve finally found a dye which completely covered my greys, everyone of them..”

Helpful Report

“I am so grateful I found out about "The Shade" when I did. In conversation with my cousin one day. She said I have to try it out. So I did my research and also on her recommendation, tried it. I've now been a loyal customer for almost two years now. The colour is absolutely perfect everytime, its enough for my super long hair and I can touch up my greys anytime I want. I am now saving literally hundreds per year from not having to see the hair dresser, I will only go once in a blue moon for a cut. I highly highly recommend this product. My hair is so healthy, its easy to do at home, you get the at home die kit when you first purchase and its literally all you need. Just grab a glass of wine and its an 'at home pamper sesh!' Love Love Love The Shade!! best thing thats happened to hair”

Helpful Report

“Conveniently delivered to my door making refreshing my colour easy. Saving both time and money if I was going to a salon. There's no way I look 50.”

Helpful Report

“Absolutely love your product. I'm a nurse and quite busy working many different shifts. Love the idea of not spending 3 to 4 hrs in a hairdressers waiting. My time is valuable and don't have time for this. Love the product...l can get a saloon result without the time and expense of going to a hairdresser. So easy to use...l am very happy with the product.”

Helpful Report

“I haven't been able to colour my hair for over 3 years, as normal hair colour irritates my scalp. But the Shade colour doesn't irritate I'm so happy thank you”

Helpful Report

“Easy to use, doesn't irritate my scalp”

Helpful Report

“Corrine, Cape York Products awesome, no harmful, toxic chemicals. Been with The shade for 2 years and have no complaints. 👍”

The Shade 5 star review on 30th March 2022

Helpful Report

“I dyed my hair (that already had dark blonde coloured highlights in it) “golden brown” but my hair has come out a deep dark red colour. Much much redder than I was expecting. I’m not sure if the issue was the existing blonde highlights. Looking forward to it growing out.”

Helpful Report

“Dye is quality, better colours than at-home colour kits sold in stores. The subscription service is convenient and works for my busy life. I really like the shampoo that comes as part of the kit. The accessories and extras in the kit (barrier oil and colour remover wipes) that they include help to make the outcome closer to salon quality job.”

Helpful Report

“Great product, excellent choice of colours & easy to use. Highly recommend”

Helpful Report

“Exceptionally good product, does what it says. cannot go wrong with colourist advice and guidance.”

The Shade 5 star review on 19th March 2022

Helpful Report

“I am still very happy with the color, however, lately, my hair in the back is very dry and frizzy. Any idea how to fix this?”

Helpful Report

Hi Gunda, Thanks for your review! Regarding your dry and frizzy hair, please contact one of our colourists here who will be able to assist you: https://theshade.com.au/colourist/ I hope this helps! The Shade team

“Well I wouldn’t colour my hair with anything else. No stinging, itching or irritation. The colour is long lasting and brilliant. The website easy to navigate with professional assistance from the Shade experts if required. I love the range of innovative Haircare products available from the Shade site.”

Helpful Report

“I love the support from the staff and colourist! My hair has never been so healthy and shiny! Love love love!”

The Shade 5 star review on 13th March 2022

Helpful Report

“My colour, "Sienna Brown" really suits me and makes me look younger. My daughter uses this colour too and sometimes we look like twins, eh!”

Helpful Report

“Absolutely love my colour, it keeps my hair looking amazing. The service is also above and beyond. I appreciate the convenience that comes with getting the perfect colour just when I need it! My last subscription got lost in the mail and no problems as I contacted support and another one came out within a few days. Thanks for keeping the greys away!”

Helpful Report

“Love everything about this brand! They have thought of everything you need.. and the colour is always great 😊”

Helpful Report

“Everything smelt so yummy. No fumes in my bathroom! No mess either with the handy application kit and clips. Look forward to my next in home experience”

Helpful Report

The Shade is rated 4.5 based on 2,165 reviews