REVIEWS.io FAQs

Most brands are collecting verified reviews within 24 to 48 hours of installing REVIEWS.io. Setup is one click on Shopify, BigCommerce, WooCommerce, Magento, and Wix, and no developer is required for the standard install. Your first automated review invite goes out as soon as your next order is fulfilled, or you can run a Review Booster to email your historical customers immediately.

No, REVIEWS.io is designed for non-technical merchants. The Shopify, BigCommerce, WooCommerce, and Magento apps install in a few clicks and inject review widgets automatically. For custom themes or headless storefronts you can paste embed snippets, and our onboarding team places widgets on request at no extra cost.

Yes. REVIEWS.io offers a free plan and paid tiers with a trial period so you can collect verified reviews, publish widgets, and measure conversion uplift before committing. Contact sales for extended evaluation windows if you want to run a full onboarding, migrate historical reviews, or measure Google Seller Ratings impact during the trial.

The Review Booster is a one-time bulk email invite that collects verified reviews from your past customers. It is the fastest way to build a strong star rating and qualify for Google Seller Ratings without waiting for new orders. You can throttle send volume, exclude specific segments, and pair it with an incentive if appropriate for your industry.

Setup follows four steps: (1) install the REVIEWS.io app for your ecommerce platform, (2) configure your review invite Flow using email, SMS, or both, (3) place review widgets on your homepage, product pages, and checkout, and (4) turn on Google Seller Ratings syndication. Your onboarding manager guides you through each step and signs off on the go-live checklist.

REVIEWS.io is a verified customer review platform that combines product reviews, company reviews, attributes, video reviews, and surveys in a single dashboard. Unlike single-purpose tools, REVIEWS.io also powers Google Seller Ratings, third-party review distribution via Reputation Manager, trust-based discovery via Boost Commerce, and AI review moderation. Growing brands centralise trust signals here instead of stitching together multiple apps.

Product reviews rate a specific item and help shoppers decide whether that product is right for them. Company reviews rate the overall experience of buying from your brand: service, delivery, support, and returns. Most stores collect both, because company reviews build trust on the homepage and ads, while product reviews drive conversion on product detail pages.

Yes, REVIEWS.io supports photo and video reviews on every plan, collected directly on the branded Collector Page after purchase. Video reviews can be published in shoppable UGC galleries, carousels, or the AI Summary widget, and consistently lift conversion more than text-only reviews. Photo and video content also feeds Instagram, TikTok, and Firework integrations.

REVIEWS.io works with every major ecommerce platform, including Shopify, Shopify Plus, BigCommerce, WooCommerce, Magento (Adobe Commerce), Salesforce Commerce Cloud, Wix, Squarespace, and headless builds via REST and GraphQL APIs. Native apps exist for Shopify, BigCommerce, WooCommerce, and Magento, with integrations for Tapcart, Shop, TikTok Shop, and Klaviyo. Custom platforms use the developer API for full flexibility.

Yes, REVIEWS.io supports over 30 languages for review invites, Collector Pages, widgets, and In-Store review collection. Automatic translation lets shoppers read reviews in their preferred language, and the original language is preserved alongside the translation so authenticity is not compromised. Multi-region stores use language rules to keep invites native to each customer.

REVIEWS.io pricing is tiered by monthly order volume, with features unlocking at higher plans. Every plan includes verified review collection, unlimited widgets, and Schema.org markup for star ratings in Google. Higher tiers add Google Seller Ratings syndication, video reviews, In-Store collection, Reputation Manager, and dedicated onboarding. Contact sales for a quote based on your volume and brands.

Pricing is based on monthly order volume, not on GMV or on the number of reviews you collect. This means costs are predictable regardless of average basket size, and there is no penalty for collecting more reviews. Plans scale up as your order volume grows.

REVIEWS.io offers both. Annual plans unlock a discount (typically 15 to 20 percent) and include priority onboarding. Monthly plans are cancellable at any time, giving flexibility during evaluation. There are no hidden setup fees and no price increases mid-contract.

You own your review data. If you cancel, reviews can be exported in full via CSV or API, including verified-buyer status, timestamps, photos, videos, and attribute answers. Widgets stop rendering once the account closes, so most brands time the switch to align with migration to another provider.

Yes, multi-brand and multi-store accounts get volume pricing and a single dashboard to manage all brands from one login. If you operate two or more stores on Shopify, BigCommerce, or a mix of platforms, contact sales to bundle them under one contract and unify cross-brand reporting.

Yes, REVIEWS.io has a native two-way Klaviyo integration. Review events, attribute responses, and NPS scores flow into Klaviyo as profile properties and events, ready for segmentation and flow triggers. You can also send review invites through Klaviyo instead of the REVIEWS.io mailer if you prefer to keep every customer touch inside one marketing tool.

Yes, REVIEWS.io is a top-rated Shopify Plus app with native support for Shopify Markets (multi-region), Shopify B2B, Combined Listings, Checkout Extensions, and the Shop app for review syndication. Invites trigger from fulfilment or delivery events, widgets embed via theme app extensions, and setup takes under an hour.

REVIEWS.io integrates with the tools ecommerce teams already use: Shopify, BigCommerce, WooCommerce, Magento, Wix, Klaviyo, Bloomreach, Attentive, Postscript, Gorgias, Zendesk, Freshworks, Rich Returns, Boost Commerce, Tapcart, Shop, TikTok Shop, Firework, and Bold Subscriptions, plus GA4 and Meta CAPI for ad attribution. The full library is at REVIEWS.io/front/integration-library.

Yes, REVIEWS.io feeds Google Ads and Google Shopping so star ratings appear on your ads (Google Seller Ratings) and on your product listings (Product Ratings). Review events also fire into Google Analytics 4 and Meta via Conversion API for retargeting and lookalike audience building. This is set up during onboarding at no additional cost.

Yes, REVIEWS.io integrates with Gorgias, Zendesk, and Freshworks so agents see a customer's review history alongside their support tickets. Negative reviews can auto-create tickets for fast resolution, and closed tickets can prompt a follow-up review request. This is included on higher-tier plans.

Yes, REVIEWS.io migrates existing reviews from Yotpo, Trustpilot, Judge.me, Loox, Okendo, Stamped, Bazaarvoice, and Feefo free of charge as part of onboarding. Reviews retain their original date, star rating, verified-buyer status, photos, and attributes where the source provides them, so you do not lose credit for historical volume or average rating.

Verified reviews imported from a Google-licensed source can count toward Google Seller Ratings. Reviews imported from open (non-verified) sources cannot. During migration your success manager audits which reviews are verifiable and, where possible, backfills verification against your order history so more of them qualify.

You own your review data with REVIEWS.io. Every review can be exported at any time via CSV or API, including photos, videos, and attribute responses, with no restrictions or extra fees. Data portability is one of the most common reasons brands migrate to REVIEWS.io from platforms that lock reviews inside proprietary systems.

Migration takes 2 to 4 weeks depending on volume, and the onboarding team runs it end to end. Step 1: extract data from the current provider. Step 2: map reviews to SKUs and customers. Step 3: import into reviews.io with verified-buyer tagging. Step 4: place widgets and switch Google Seller Ratings on the go-live date so there is no gap in your star display.

REVIEWS.io is an official Google-licensed reviews partner. As soon as you start collecting verified company reviews through us, your data is submitted to Google in the required format. Once you cross Google's qualification threshold, gold stars appear automatically under your text and Shopping ads with no manual integration required.

Google requires at least 100 verified reviews from the past 12 months in the country where your ads run, plus an average rating of 3.5 stars or higher. REVIEWS.io accelerates qualification via automated post-purchase Flows and the Review Booster for historical orders, so most stores qualify within their first 60 to 90 days.

REVIEWS.io outputs Schema.org structured data on product and homepage widgets so Google can read your star ratings. Once Google re-crawls the page, stars appear in organic search snippets and free Google Shopping listings. This is separate from Google Seller Ratings (which only appears on paid ads) and works across Google, Bing, and AI search engines that read structured data.

Yes, indirectly. Google Seller Ratings improve Quality Score, which typically lifts click-through rate by 10 to 17 percent and reduces cost per click by 5 to 15 percent on the same keyword set. The effect compounds as Google gains confidence in your ad relevance, so most brands see clear ROI in the first quarter of running REVIEWS.io.

AI search tools including ChatGPT, Gemini, Perplexity, and Google AI Overviews cite verified customer reviews when answering shopper queries. REVIEWS.io feeds structured data (ratings, attribute responses, and review text) that these models can read, so a strong review footprint directly improves Generative Engine Optimisation (GEO) alongside classic SEO.

REVIEWS.io includes AI Reply (drafts personalised responses to any review in your brand tone), AI Review Summary Widget (auto-generates a balanced summary of your product reviews), AI Widget Builder (creates on-brand widgets from a text prompt or an image), AI moderation (flags fake, defamatory, or AI-generated reviews), and AI Insights (surfaces themes across your review corpus). Most features are included at no extra cost on eligible plans.

Every review is passed through an AI moderation layer that flags suspicious IPs, duplicate patterns, profanity, personally identifiable information, and AI-generated content. Flagged reviews sit in a moderation queue for your team, and you can set auto-publish rules for reviews that pass all checks. This keeps your review feed compliant with FTC 2024 rules and Google's authenticity policies.

Yes, the AI Reply tool drafts a personalised on-brand response in one click using the review content, product context, and your voice guidelines. Your team can review and edit before publishing, or enable auto-publish for positive reviews above a chosen rating threshold. Response time drops from minutes to seconds while keeping every reply human-approved.

Yes, review invites are fully automated via Flows: multi-step sequences of email and SMS invites triggered by order events (placement, fulfilment, delivery, refund, or subscription renewal). Flows can be personalised by product, order value, region, LTV, and repeat versus new buyer, then A/B tested on subject line, timing, and channel to continually improve response rate.

Yes, REVIEWS.io is fully GDPR compliant as a data processor. Customer data is handled under strict access controls, review authors can request deletion at any time, and data residency options include EU-hosted infrastructure for European brands. A Data Processing Agreement (DPA) with standard contractual clauses is available on request.

Yes, REVIEWS.io is one of a small number of Google-approved review partners authorised to syndicate verified reviews to Google Seller Ratings. Being on Google's licensed partner list is what allows your reviews to power stars in Google Ads and Google Shopping, and it is a common reason to choose REVIEWS.io over unlicensed competitors.

Every review is tied to a verified purchase, incentivised reviews are tagged transparently with an Incentivized badge (per the FTC's December 2024 rules), and gating of negative reviews is disabled by default. Flows include an FTC-aligned 14-day grace period before critical reviews auto-publish, giving your team time to resolve issues without hiding legitimate feedback.

REVIEWS.io uses three layers of fraud detection: (1) verified-purchase requirement so every review is tied to a real order, (2) AI content analysis that flags AI-generated text, template phrasing, and suspicious IPs, and (3) publisher-side controls that let you challenge reviewers for proof and moderate before publishing. This is why REVIEWS.io customers meet Google, FTC, and EU consumer protection standards without extra work.

Every new customer gets a dedicated onboarding manager who handles installation, historical review import, widget placement, Google Seller Ratings setup, and Flow configuration. Onboarding typically runs 2 to 4 weeks depending on complexity, with a go-live checklist and a 30-day success review to confirm everything is working.

Yes, higher plans include a dedicated Customer Success Manager for ongoing strategy calls, quarterly reviews, and roadmap requests. Self-serve plans have access to live chat, email support, and a public roadmap where you can submit and vote on feature requests. Complex escalations route to a solution engineer.

REVIEWS.io offers live chat, email, a self-serve support centre with over 1,500 articles, a public feature request board, and a developer API portal. Chat and email support run across UK, US, and APAC business hours. Priority support with faster SLAs is available on enterprise plans.

A typical REVIEWS.io implementation goes live in 2 to 4 weeks: one week for install, widget placement, and Flow setup, one week for historical review import (if migrating), one week for Google Seller Ratings submission and QA, and one buffer week. Fast-track go-live is available for smaller catalogues and can be completed in under 5 days.

The REVIEWS.io dashboard reports on invitation performance (open rate, click rate, completed review rate), star rating trends, review volume by product and category, attribute response distribution, sentiment analysis, response times, and Google Seller Ratings eligibility. Filters cover date range, brand, region, and product line, and every report exports to CSV.

Yes, all review data can be exported at any time as CSV or pulled via API, including verified-buyer status, timestamps, photos, videos, attribute answers, replies, and metadata. There are no restrictions on frequency or volume, so you can pipe reviews into your data warehouse, BI tool, or backup system on any cadence.

Track four numbers: (1) review collection rate (target 20 to 40 percent), (2) conversion rate uplift on pages with reviews versus pages without (typically 10 to 30 percent), (3) Google Ads CTR change after Google Seller Ratings go live (typically plus 10 to 17 percent), and (4) return rate reduction from attribute-informed purchase decisions (typically 15 to 25 percent in fashion). Your success manager builds an ROI dashboard during onboarding.

Yes, Reputation Manager routes review invites to Google Business Profile, Facebook, Trustpilot, Sitejabber, TripAdvisor, Feefo, and other third-party sites, with rules for which customer segment goes to which platform. This spreads verified reviews across the sites shoppers check, without violating each platform's invite policy.

Yes, once connected, Google and Facebook reviews stream into the REVIEWS.io dashboard so your team can read, tag, and reply to third-party reviews without switching tabs. Aggregated rating data is included for reporting, and you can use AI Reply to draft responses across all connected platforms.

Every negative review triggers an alert to your team and, if configured, an auto-created ticket in Gorgias, Zendesk, or Freshworks. You get an FTC-aligned 14-day grace period to respond before the review auto-publishes, giving you time to resolve the issue. Once resolved, you can invite the customer to update their review, and REVIEWS.io tracks the resolution outcome for reporting.

Yes, multi-brand accounts get a single dashboard with brand-level filters, aggregated cross-brand reporting, and per-brand widget libraries. This is common for holding groups, franchises, and DTC portfolios. Pricing bundles multiple brands into one contract for a discount.

Widgets are fully customisable to match your brand: colours, fonts, star icons (including custom shapes such as paw prints or suitcases), layout, and behaviour. The AI Widget Builder generates on-brand widgets from a text description or a screenshot in seconds, and advanced users can inject custom CSS for pixel-perfect control.

No, widgets are lazy-loaded and served from a global CDN, so page speed impact is minimal (typically under 50 milliseconds). Rating snippets are inlined as HTML so they contribute to Core Web Vitals rather than hurting them, and the Product Widget passes Lighthouse performance benchmarks on default Shopify themes.

REVIEWS.io ships more than 20 widgets, including rating snippets, full review walls, carousels, photo and video galleries, AI Summary widget, floating tab, Review Nuggets bar, shoppable UGC gallery, Q and A widget, and In-Store widget. All widgets are responsive, WCAG accessible, and embeddable on any page.

Yes, REVIEWS.io uses Shopify Checkout Extensions to display trust badges, star ratings, and a checkout survey on the checkout and thank-you pages. This is one of the highest-impact placements for lifting order completion rate and gathering post-purchase attribute data in a single flow.

Attributes are structured questions asked alongside a review (for example "How is the fit?", "How is the quality?", or "How easy was it to use?") that capture comparative data. Answers display as visual bars on product pages, giving shoppers a glanceable summary of what real buyers experienced. Pages with attribute data convert noticeably higher and see fewer returns because shopper hesitations get resolved up front.

Yes, attributes are set per product, category, or brand from the REVIEWS.io dashboard. Industry preset templates exist for fashion, beauty, food and drink, home and garden, electronics, and DTC subscriptions to speed up setup, and you can create custom attributes for niche categories in minutes without developer help.

Yes, attribute responses export to Klaviyo, Bloomreach, Segment, Shopify Flow, and Google Ads audiences as first-party data ready for segmentation and lookalike modelling. This is one of the few durable behavioural data sources brands can own as third-party cookies are deprecated, so attribute-rich reviews become increasingly valuable over time.

The REVIEWS.io and Boost Commerce integration pipes verified review data (ratings, review counts, and attribute responses) into Boost's onsite search and merchandising engine. Shoppers can then search, sort, and filter by what real customers said, not just by metadata you wrote. This is known as trust-based discovery, and it lifts add-to-cart rate significantly on category and search pages.

Yes, both subscriptions are required to activate trust-based discovery. Existing REVIEWS.io customers install the Boost app from the Shopify app store and connect the two in a few clicks, and most brands go live within an hour. For brands evaluating both, our team can run a combined proof of concept to model conversion lift before you commit.

Yes, any attribute you collect through REVIEWS.io (fit, comfort, durability, ease of use, value for money) becomes a filterable facet in Boost search and collection pages. This gives shoppers the same filtering experience they get on Amazon or ASOS, and it is one of the strongest conversion levers for fashion, footwear, and home brands.

UGC is any content your customers create that shows real-life experience with your products: photo reviews, video reviews, and tagged social posts on Instagram or TikTok. A review is text plus a star rating; UGC layers visual proof on top of that, and it is consistently the most persuasive social proof asset a brand can publish. In REVIEWS.io, every UGC item is verified against a real order or a tagged social mention, so authenticity is preserved.

REVIEWS.io automatically requests photo and video content in your post-purchase review invites via email or SMS. You can also pull tagged content directly from Instagram, use QR codes for in-store collection, and incentivise photo or video submissions through the Klaviyo integration. Multi-step Flows let you send a follow-up specifically asking for a video after a positive text review, which is one of the highest-yield UGC tactics.

Tag any product inside a photo or video, and REVIEWS.io renders a shoppable UGC gallery that lets shoppers click straight from the visual to the product page. Galleries can live on the homepage, product detail pages, lookbooks, blog posts, or dedicated landing pages, and support layouts including grid, carousel, and inline strip. The drag-and-drop builder means you do not need a designer or developer to set them up.

Yes, REVIEWS.io imports Instagram posts where your brand or product hashtag is tagged, so customer content you never asked for still becomes on-site social proof. Video UGC syndicates to and from TikTok Shop and Firework via native integrations, letting you use one library of customer video across web, email, ads, and social commerce.