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Sports Direct Reviews

3.7 Rating 746,556 Reviews
100 %
of reviewers recommend Sports Direct
3.7
Based on 746,556 reviews
Shipping & Delivery
Delivery Methods
Courier
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 70%
Accurate And Undamaged Orders
Greater than 89%
Customer Service
Communication Channels
Email, Telephone, Live Chat
Queries Resolved In
Under An Hour
Customer Service
3.6 out of 5
Returns & Refunds
Refunds Process
Difficult
Returns Process
Could Be Better
Read Sports Direct Reviews

About Sports Direct:

16-18 Ludgate Hill
EC4M 7DR
London

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Sports Direct 5 star review on 15th July 2026
Cole Shaw
Sports Direct 5 star review on 23rd May 2026
Layla Allman
Sports Direct 5 star review on 27th April 2026
Moore CB Webb
Sports Direct 5 star review on 6th April 2026
Miller Webb
Sports Direct 5 star review on 22nd March 2026
Anonymous
Sports Direct 5 star review on 25th January 2026
Ralph Cooper Wall
Sports Direct 1 star review on 6th December 2025
Kendrick
562
Anonymous
Anonymous  // 01/01/2019
Initially went into the Exmouth shop to buy a particular pair of Asic trainers. Served by a very helpful lad but they did not have my size instore. I was advised to look online and see if they had them which they did in several colours. Chose the colour I wanted ordered them. Delivery was 4.99 which was going to take about a week but for a extra 2.99 I could have next day delivery. They arrived via DPD the next day and he left them in my safe place after I received a message to say when they were going to arrive. No problems what so ever.
Sports Direct 5 star review on 19th April 2021
Helpful Report
Posted 5 years ago
Very good service plus free cup only criticism the actual product a rucksack not very well made. We'll see how long the zips last
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Posted 5 years ago
Best service, great quality. Love shopping via sportsdirect!
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Posted 5 years ago
I ordered my items very easily and they arrived a few days later. Perfect fit, very happy with my purchases
Helpful Report
Posted 5 years ago
It's been over a month and I still didn't receive my order for nearly 400 Euros. It's been returned from the custom back to the Sports Direct and no one bothers to contact me as to what's going to happen further. I've emailed couple of times, no response whatsoever.
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Posted 5 years ago
Fast and efficient service
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Posted 5 years ago
Absolutely worst purchasing experience ever. Complete lack of service and professionalism. Do not take responsibility. Never let this company deliver, especially outside UK. Completely deny responsibility for their actions. Make it almost impossible to communicate. The worst ever!
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Posted 5 years ago
Ordered size 10 adidas trainers but got size 12 delivered. Need to have size 10 sent out asap.
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Posted 5 years ago
Paid full delivery for a part-fulfilled order.
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Posted 5 years ago
Quick and simple ordering. Fast delivery. All good.
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Posted 5 years ago
Everything was exactly as advertised
Helpful Report
Posted 5 years ago
I wouldn't even want to leave 1 star if I could, worst customer service I've received to date I wouldn't even want to leave 1 star if I could. If your order arrives with everything that you asked for then you'll be okay - if you have to speak to customer services or the complaints team, god help you. The worst service even after the complaints team took over that I have ever received. Multiple conversations closed on me after ignoring multiple questions, because they couldn't give a timeframe to fix the problem they had caused (wouldn't even give me a rough timeframe, as I had explained multiple times that I had ordered for a specific event and needed more information so I knew what to do on whether to order again/elsewhere etc) - I asked this question and received "as you haven't replied for a while, I will close the conversation" multiple times after I asked about the timeframe or for an update, which wasn't even acknowledged by the complaints team. So if they make a mistake, you ask for an update or just to find out what's happening you won't receive an apology, an update or a time frame, they'll just respond "we will investigate" and then they'll close the conversation on you, multiple times without answering or acknowledging anything. If any of you are unsure on this please feel free to get in touch with me and I'll happily show you the screenshots of this.
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Posted 5 years ago
great service
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Posted 5 years ago
Half the sports kti enver arrived and now i have to spend time chasing you to find out what happened.
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Posted 5 years ago
Ordering and timely receiving of goods were great, unfortunately 1 of my two branded items was sent incorrectly (with the wrong football emblem on) . The invoice stated it was the correct one but who ever packed the goods obviously did not check. I know i could have returned the item but it was not really worth the hassle to be honest. Apart from that all good.
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Posted 5 years ago
Delivered quickly, comms from Hermes was good but I only got the dispatch note from SD after the package had been delivered
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Posted 5 years ago
Didnt answer my query, still waiting on a response 4 days later! Goods still not received.
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Posted 5 years ago
Great service I will definitely use you again
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Posted 5 years ago
Easy ordering. Reasonable postage cost to Czech Republic. Really quick and efficient.
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Posted 5 years ago
Terrible service ordered next day delivery and it took a week to arrive and whenever i sent emails or tried to use the chat service to ask where my order is i got no response. Then when I finally got a response asking for a refund of my extra delivery charge they refused and instead tried to give me a free next day delivery code next time I order which is pointless as I won’t be ordering again.
Helpful Report
Posted 5 years ago
Sports Direct is rated 3.7 based on 746,556 reviews