I live in El Paso, Texas, where the summers are very hot and very long. You need shade over your south and west facing windows. We also have pretty stiff winds in the spring. 60 to 70 miles an hour is not abnormal. I needed a shade that could deal with the heat and the wind to help my wife with her visual issues. I purchased this product for what I considered was a reasonable price. The installation was simple. And now that it has gone through the wind, storms and everything, it is everything I thought it should be. It is an excellent investment and not difficult to install. I would definitely purchase another one if I needed it for an additional window.