They are called fresh cakes but then when ordering your told the post has a 15 day delay they advise this is untrue.. and the company state the cakes are long life 30 days plus after you order where they state there freshly baked for you :( but so stale before arriving I don’t know how they could possibly be safe for my children to eat and if just long life may as well trust mr Kipling as there also stale they have an average of 50 grams of sugar and fat in the kids don’t need that in a day!! I know a treat but thought there was sugar law for a good reason but bought a sale box but didn’t expect them to be several weeks old due to being reduced and brought ones during Ramadan that had alcohol in and sold as surprise as unmarked selection and they do not mark any of the cakes to know what it’s meant to be or if it’s one you want or another family member or better for the kids and no codes so no way to trace back the batch I’m unsure how this works and they were once nice but unfortunately relying on first time customers or gifts I think so people complain less but very sad that no pride is put into the food made And that no respect for culture as states that the marshmallows are not vegetarian then when asked if Ok for Muslims states she had no idea but yet knows it’s pork gelatine to advise vegetarians but yeas no pride at all id be so ashamed if someone got them as a gift I baked and at £3 each not ok, company won’t answer any questions about when each cake was made and instead blocked me from commenting on any posts or writing to them to complain as would never of put a review online otherwise but as I got blocked for questioning food safety due to having terminal cancer I feel I have no choice :(